Build-A-Bear’s New Harry Potter Collection Comes With a Trip to Warner Bros. Studio Tour Hollywood
Accio, plushie. Just in time for Harry Potter’s birthday, Build-A-Bear has conjured up an all-new Harry Potter collection — and it’s sending one lucky fan on a trip worthy of the Boy Who Lived.

The collection launched July 30 online and at participating Build-A-Bear Workshop locations, timed to Harry’s July 31 birthday and the wider “25 Years of Magic” celebrations. It leans on Build-A-Bear’s signature build-your-own experience, with new pieces joining a lineup of returning Wizarding World favorites.
What’s new
- Harry Potter Bear — the collection’s new furry centerpiece
- Harry- and Ron-inspired sweater fashions for dressing your bear in true Gryffindor style
- House-mascot Mini Beans plush — the Gryffindor Lion, Ravenclaw Raven, Hufflepuff Badger and Slytherin Snake
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Returning favorites
Fans can round out their collection with Hogwarts House robes and scarves, Hogwarts school uniform fashions, the Sorting Hat with sound, a Light-Up Wand with sound, the Firebolt broom wristie and the Harry Potter Bear Carrier.
The giveaway: a trip to Warner Bros. Studio Tour Hollywood
To mark the launch, Build-A-Bear is running a fan giveaway from July 31 through August 7, with one winner selected in the US and one in the UK. The US grand prize is a proper wizarding getaway: four tickets to Warner Bros. Studio Tour Hollywood, four round-trip airline tickets, a two-night hotel stay and a private VIP Build-A-Bear Workshop experience. The UK winner receives a private VIP Build-A-Bear experience plus four personalized Hogwarts House robes. Full entry details and official rules go live with the giveaway; the collection itself is available now at buildabear.com and in participating stores.
Which House would your bear be sorted into? Let us know in the comments, and don’t forget to follow along for more Harry Potter news.
Source: PR Newswire
