The Hogwarts Express is pulling into a concession stand near you. With all eight Harry Potter films returning to theaters worldwide from August 27 through September 3 for the 25th anniversary of Harry Potter and the Sorcerer’s Stone, theater chains are unveiling one of the biggest movie-merch lines we’ve ever seen — sculpted popcorn buckets,…
The Dark Mark has appeared over Unique Vintage, and it looks suspiciously wearable. The retro fashion brand has quietly added 13 new pieces to its Harry Potter collaboration with Warner Bros., and if any of them catch your eye, the clock is officially ticking. The new arrivals landed on the site in the final week…
Hogwarts is heading to Bom Retiro. BAW Clothing — one of Brazil’s biggest streetwear brands — has launched an official Harry Potter collection, and the full drop is live now on the brand’s online store and at its BAW Birth Store in São Paulo. Founded in 2014 by brothers Bruno and Lucas Karra in São…
The Triwizard Tournament has crossed into Tokyo fashion. Japanese select shop ROSE BUD has released a capsule collection devoted entirely to Harry Potter and the Goblet of Fire — a rare single-film focus in a market that usually leans on house crests and Hogwarts logos. The collection, from parent company B’s International under ROSE BUD’s…
Somewhere in Canada, a Slytherin is about to order a chocolate pistachio donut and feel profoundly seen. Tim Hortons is going Back to Hogwarts. Starting August 12, Tims restaurants across Canada roll out a fully licensed Harry Potter menu built around the annual Back to Hogwarts celebration and the 25th anniversary of the first film….
Consider this your boarding call from Platform 9¾ — destination: your local cinema. Warner Bros. gave San Diego Comic-Con attendees a first look at the merchandise line built for Harry Potter’s 25th-anniversary theatrical run, and the star of the show is exactly what you’d hope: a Hogwarts Express popcorn bucket. The images, shared from the…
Forget waiting for the trolley witch — the next batch of Chocolate Frogs can come straight out of your own kitchen. General Mills announced today that four new limited-edition Harry Potter products from Betty Crocker and Pillsbury are rolling out to grocery stores nationwide this month, joining the returning Harry Potter Fruit Snacks. The full…
The owls have delivered. Months after Village Cinemas first teased a line of Harry Potter 25th anniversary theater merchandise — including a glimpse of a certain scarlet steam engine — the full collection has now been revealed, and orders are open on the chain’s online merch store. The Australian cinema chain’s lineup marks 25 years…
Accio wallet. Universal Studios Japan’s Wizarding World of Harry Potter has quietly rolled out a fresh wave of in-park merchandise this July, led by a redesigned set of four-house shoulder bags — and the haul runs from Honeydukes candy charms to a Hogwarts-crested clear bottle. The new items were spotted in the park by Japanese…
Potions class is now in session — no cauldron required. Slime Life, the DIY slime brand from MGA Entertainment (the toy giant behind L.O.L. Surprise! and Miniverse), has officially launched a full Harry Potter line: five potion-brewing slime kits that let you mix, layer, and stretch your way through some of the Wizarding World’s most…
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