HBO Original Harry Potter logo with the subtitle E a Câmara Secreta over the Hogwarts Express crossing a viaduct, shown on a presentation screen

HBO’s ‘Chamber of Secrets’ Logo Surfaces at a Harry Potter Merch Presentation in Brazil

ByThe House Elves at Aguamenti

An early look at season two’s branding didn’t come from HBO. It turned up in a school-supplies presentation.

A logo for season two of HBO’s Harry Potter series, subtitled in Portuguese as E a Câmara Secreta, appeared on screen during a presentation by DAC, the Brazilian stationery brand, on Friday, September 25, 2026. DAC hosted influencers and retail clients at Warner Bros. Pictures Brasil’s office in São Paulo to walk through its plans for Harry Potter licensed products in 2027, according to the Brazilian outlet O Vício.

Brazilian Harry Potter creator Matheus Vale (@passosvale) was in the room and shared photos from the afternoon, with the logo visible in the set. It uses the series’ “Potter” typeface over the Hogwarts Express crossing a viaduct, a nod to classic Chamber of Secrets book covers, minus the flying Ford Anglia.

Presentation screen showing the HBO Original Harry Potter logo with the Portuguese subtitle E a Câmara Secreta above the Hogwarts Express on a viaduct
The season two logo on screen during DAC’s Harry Potter licensing presentation in São Paulo. (Matheus Vale / @passosvale)
Instagram story by @passosvale showing the HBO Harry Potter season two logo, E a Câmara Secreta, projected on a screen above an audience
Matheus Vale’s Instagram story from the presentation, which translates to: “I already love that there’s lettering for Harry Potter’s second season before the first one is even out.” (Matheus Vale / @passosvale)

A quick note on what this is: this was a licensee’s slide, not an HBO or Warner Bros. announcement. DAC didn’t reveal any Chamber of Secrets products, it isn’t clear the logo was meant to be shared, and there’s no confirmation this is the season’s final branding. What it does show is that a season two logo exists and was already in DAC’s 2027 planning.

Who Is DAC?

DAC is a stationery and gift-stationery brand based in Guarulhos, São Paulo, and an existing Harry Potter licensee in Brazil. The same week, Vale posted a paid partnership showing DAC’s new premium Harry Potter back-to-school range, aimed at Brazil’s next school year, which starts in February. His post says it’s sold at stationery shops across Brazil and on DAC’s online store. Availability outside Brazil hasn’t been announced.

Where things stand:

  • Season 1: Harry Potter and the Philosopher’s Stone premieres Christmas Day, December 25, 2026, on HBO and HBO Max
  • Season 2: Chamber of Secrets, greenlit in May 2026 and due to start filming this fall
  • Showrunners: Francesca Gardiner, joined by co-showrunner Jon Brown
  • New faces: Kit Harington as Gilderoy Lockhart, Rafe Spall as Arthur Weasley and Billy Barratt as Tom Riddle, among others
  • Season 2 premiere date: not announced

For every season two casting update in one place, head to our Season Two hub.

Should the Hogwarts Express lead season two’s marketing, or are you holding out for the Ford Anglia? Let us know in the comments, and don’t forget to follow along for more Harry Potter news.

Source: O Vício

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